Hotels, Brands & Travels
Around the world
Are your potential customers connecting to your brand the way you want them to? Perhaps you know your brand or service is brilliant, you simply need a hand to showcase it in the best possible way?
It may be time to mix up your marketing and/or content creation game.
When it comes to Millennials and Gen Z’s, we see the world differently. We see through a digital lens. No matter where we are, our phone is a device that rarely leaves our side and so, this is your first-class ticket into grabbing our attention, whenever you want. However, our attention spans are short.
So how do you capture it? How do you stand out among the crowds?
The majority of our spending decisions are influenced by what we see online. However, we don’t want to be “sold” to – we want to be persuaded to buy in a natural way. We want to see a beautiful resort, destination or even dress and imagine ourselves fully immersed in it.
As an experienced content creator, I create inviting content, showcasing beautiful hotels, brands and travel destinations around the world. I am extremely passionate about travelling, so my love and enthusiasm for this industry is expressed in a very authentic way.
It doesn’t feel like an ad, it just fits.
I offer professional photography, videography, modelling and copywriting services which will grab the attention of your audience.
I have worked with many hotels, brands and tourism boards around the world to create beautiful photos and videos. Here you can see some examples of my work with hotels, brands and tourism boards. Alternatively, click here for my travel photography.
To see the services I offer, please scroll down and at the bottom of this page you will find a number of links to some videos I have made for brands / businesses.
Are your potential customers connecting to your brand the way you want them to? Perhaps you know your brand or service is brilliant, you simply need a hand to showcase it in the best possible way?
It may be time to mix up your marketing and/or content creation game.
When it comes to Millennials and Gen Z’s, we see the world differently. We see through a digital lens.
No matter where we are, our phone is a device that rarely leaves our side and so, this is your first-class ticket into grabbing our attention, whenever you want. However, our attention spans are short.
So how do you capture it?
How do you stand out among the crowds?
The majority of our spending decisions are influenced by what we see online. However, we don’t want to be “sold” to – we want to be persuaded to buy in a natural way.
We want to see a beautiful resort, destination or even dress and imagine ourselves fully immersed in it.
As an experienced content creator, I create inviting content, showcasing beautiful hotels, brands and travel destinations around the world.
I am extremely passionate about travelling, so my love and enthusiasm for this industry is expressed in a very authentic way.
It doesn’t feel like an ad, it just fits.
I offer professional photography, videography, modelling and copywriting services which will grab the attention of your audience.
I have worked with many hotels, brands and tourism boards around the world to create beautiful photos and videos. Here you can see some examples of my work with hotels, brands and tourism boards. Alternatively, click here for my travel photography.
To see the services I offer, please scroll down.
At the bottom of this page you will find a number of links to some of the videos I have made for brands / businesses.
Services
Content Creation (professional photos and videos)
I will create professional photographs, edited to very high standards, and put together beautiful videos that will showcase your brand/product in the most attractive and authentic way. I will use my extensive marketing knowledge to come up with ideas that show off the best parts of your brand, and answer questions your potential clients may have.
You will stay up to date with the current trends, set new ones and build an engaged community all while maintaining your authentic brand message and voice.
You don’t have to spend hours trying to research ideas and hashtags, find music and upcoming trends, or spend time meticulously trying to match your clips to the music and colour correcting your videos, because I’ll do it for you.
I will also scout the best locations, angles and lighting to ensure that your product, brand or service is showcased in the best possible way.
Your product in all corners of the world
Do you want your product to travel the world with me and show up in many beautiful destinations around the globe? Think about how cool that is and how much it would usually cost to make that happen!
You can now hire me and get this service for a fraction of the cost.
Please see the bottom of this page for a small handful of links to videos I have created for others.
Brand Ambassador / Promotion
If we believe that we are a good fit and our brands are aligned in values, I am happy to be a brand ambassador for you.
This means I will represent your brand and your products, wherever I go in the world. I will upload weekly stories to my Instagram page, tagging your brand. I will also create a handful of images and reels to upload to my own feed each month.
I will only work with brands that naturally fit into my lifestyle. This improves conversion rates for my clients, and the connection I have with my followers, as they can fully trust me to only promote products and services I believe in.
Because it fits, it won’t feel like an ad.
This is the goal.
Copywriting (SEO / non-SEO)
Working in the Digital Marketing industry for many years, I have become an expert in Search Engine Optimisation (SEO) and Sales Psychology. Aside from this, running my own travel blog has enabled me to understand what people are looking for, the tips they need and the doubts they have.
Tie this all together, I am able to write successful copy, both for SEO purposes and/or to improve conversions.
*SEO drives organic traffic to your website from numerous search engines, improving your visibility.
If you require copy for your website, social media or blog and want to make sure that you remain authentic and on brand, you have come to the right place.
Branding &/or Improved UX Design on your website (user experience)
Over the last few years I started to help brands define their message, vision and goals. Branding plays a crucial role in today’s competitive market as it enables businesses to differentiate themselves and establish a unique identity. A strong brand conveys a company’s values, personality, and promises, creating a lasting impression in the minds of consumers.
To effectively engage potential customers, a brand’s vision, message and visuals must be clearly defined and consistently communicated across all channels. By aligning these three things, a brand can better resonate with its potential customers, creating meaningful connections, driving brand recognition, and ultimately influencing purchase decisions.
Enhancing your User Experience (UX) on your website is equally as important. UX design focuses on optimizing the overall experience users have while interacting with a website or digital product and it’s imperative for success. There’s no point driving traffic to a website that doesn’t work. UX identifies potential friction points in the user flow, simplifies processes and removes unnecessary steps. It also encourages users to make decisions by including clear call-to-actions.
Services
Content Creation (professional photos and videos)
I will create professional photographs, edited to very high standards, and put together beautiful videos that will showcase your brand/product in the most attractive and authentic way.
I will use my extensive marketing knowledge to come up with ideas that show off the best parts of your brand, and answer questions your potential clients may have.
You will stay up to date with the current trends, set new ones and build an engaged community all while maintaining your authentic brand message and voice.
You don’t have to spend hours trying to research ideas and hashtags, find music and upcoming trends, or spend time meticulously trying to match your clips to the music and colour correcting your videos, because I’ll do it for you.
I will also scout the best locations, angles and lighting to ensure that your product, brand or service is showcased in the best possible way.
Your product in all corners of the world
Do you want your product to travel the world with me and show up in many beautiful destinations around the globe? How would it make you feel to see your brand in a Balinese jungle, under the magical balloons of Cappadocia or on the pristine beaches of the Canary Islands for example? It is all possible.
Think about how cool that is and how much it would usually cost to make that happen!
You can now hire me and get this service for a fraction of the cost.
Please see the bottom of this page for a small handful of links to videos I have created for others.
Brand Ambassador / Promotion
If we believe that we are a good fit and our brands are aligned in values, I am happy to be a brand ambassador for you.
This means I will represent your brand and your products, wherever I go in the world. I will upload weekly stories to my Instagram page, tagging your brand. I will also create a handful of images and reels to upload to my own feed each month.
I will only work with brands that naturally fit into my lifestyle. This improves conversion rates for my clients, and the connection I have with my followers, as they can fully trust me to only promote products and services I believe in.
Because it fits, it won’t feel like an ad.
This is the goal.
Copywriting
(SEO / non-SEO)
Working in the Digital Marketing industry for many years, I have become an expert in Search Engine Optimisation (SEO) and Sales Psychology. Aside from this, running my own travel blog has enabled me to understand what people are looking for, the tips they need and the doubts they have.
Tie this all together, I am able to write successful copy, both for SEO purposes and/or to improve conversions.
*SEO drives organic traffic to your website from numerous search engines, improving your visibility.
If you require copy for your website, social media or blog and want to make sure that you remain authentic and on brand, you have come to the right place.
Branding &/or Improved UX Design on your website (user experience)
Over the last few years I started to help brands define their message, vision and goals. Branding plays a crucial role in today’s competitive market as it enables businesses to differentiate themselves and establish a unique identity.
A strong brand conveys a company’s values, personality, and promises, creating a lasting impression in the minds of consumers.
To effectively engage potential customers, a brand’s vision, message and visuals must be clearly defined and consistently communicated across all platforms and channels.
By aligning these three things, a brand can better resonate with its potential customers, creating meaningful connections, driving brand recognition, and ultimately influencing purchase decisions.
UX Design (User Experience)
Enhancing your User Experience (UX) on your website is equally as important.
UX design focuses on optimizing the overall experience users have while interacting with a website or digital product and it’s imperative for success.
There’s no point driving traffic to a website that doesn’t work. UX identifies potential friction points in the user flow, simplifies processes and removes unnecessary steps.
It also encourages users to make decisions by including clear call-to-actions.
Why me?
With a strong background in digital marketing and my undeniable love for photography, editing, creating art, travelling and building connections, I have found my perfect profession.
Together we can deep dive into discovering the message that you want to share, and how you wish to show up in the eyes of your audience.
I can create beautiful photo and video content to match your brand’s voice, visions and goals to ensure that you remain authentic and true.
If you are a hotel or other accommodation, I will create extremely inviting content, that will leave your viewers dying to visit your location.
If you are a brand with a physical product, you can choose to have me take it on my travels, meaning it can show up in all corners of the world. How would it make you feel to see your brand in a Balinese jungle, or on the pristine beaches of the Canary Islands? It is all possible.
If you are a tourism board, I will share the aspects of your country or specific location that I know people want to see. I run a successful travel blog and know what questions people are asking. I can help you answer the doubts and hesitations your audience have through visual imagery, and/or copywriting services.
Why me?
With a strong background in digital marketing and my undeniable love for photography, editing, creating art, travelling and building connections, I have found my perfect profession.
Together we can deep dive into discovering the message that you want to share, and how you wish to show up in the eyes of your audience.
I can create beautiful photo and video content to match your brand’s voice, visions and goals to ensure that you remain authentic and true.
If you are a hotel or other accommodation, I will create extremely inviting content, that will leave your viewers dying to visit your location.
If you are a brand with a physical product, you can choose to have me take it on my travels, meaning it can show up in all corners of the world.
How would it make you feel to see your brand in a Balinese jungle, under the magical balloons of Cappadocia or on the pristine beaches of the Canary Islands for example? It is all possible.
If you are a tourism board, I can successfully deliver professional and captivating photo and video content, alongside blog posts or other written material if that is something you are interested in.
I can also share the aspects of your country or specific location that I know people want to see. I run a successful travel blog and know what questions people are asking.
I can help you answer the doubts and hesitations your audience have through visual imagery, and/or copywriting services.
If you are interested in discussing any of the above services, or have another idea in mind that you wish to share, please use the contact form below to get in touch with me.
I will respond as soon as possible via email and we can take it from there.
Contact
Use the form below to get in touch!
Let me know what service you are interested in discussing and I will get back to you as soon as possible via email with my availability and prices.
If you unable to complete the form above, feel free to email: charlotte@lanzarote-photographer.com
Here is a small selection of reels I have made that have received great engagement rates. There is a mixture of content creation (I make the photo & video content for the brand / business to post on their own channels) and promotional work (I post it to my own feed, tagging the brand / business’ page).
Work
